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Amin Abdulhaq: Entrepreneurial Journey

From sourcing phones as a student in California to a connected portfolio of businesses in Cairo.

Amin's interest in entrepreneurship began long before he established his formal businesses.

01
California · Student years

Sourcing, repairing and selling phones internationally

Amin's entrepreneurial journey started while he was studying in California. He sourced mobile phones, repaired or refurbished them and sold them internationally. It was one of his earliest business experiences and introduced him to sourcing, product margins, refurbishment, international trade and resale.

During that period he also wanted to enter the trucking industry in Los Angeles. He explored the opportunity but did not have enough capital to establish the operation at the time. Trucking and logistics later became a core part of his portfolio through Kingdom of Aminco.

02
Egypt · From 2013

Coca-Cola: sales, business development and project management

After returning to Egypt, Amin joined Coca-Cola while continuing to pursue business opportunities. He started in sales in 2013, became Business Development Manager from April 2015 and later worked as Development Project Manager.

Number-one salesperson in Cairo · 2016

In business development he worked on three operational ideas: cashless collections through Fawry, night-time truck loading for early-morning deliveries, and a distribution model built on hotspots and third-party transport. Each started with a practical inefficiency and ended with a better way of working.

Coca-Cola career and case studies
03
2017 · While at Coca-Cola

Building Aminco Car Services

After returning to Egypt, Amin worked at Coca-Cola while developing his first major business. He sold his personal car to raise the capital required to establish Aminco Car Services.

The business started with approximately EGP 300,000 and reached a growth figure of approximately EGP 15 million within about 18 months.

He did not keep it isolated. Profits were reinvested into other opportunities, including logistics, trucking, construction, mobile car washing and automotive service vans. That decision shaped everything that followed.

≈ EGP 300,000Initial capital, raised by selling his personal car
≈ EGP 15 millionGrowth figure within about 18 months
ReinvestedInto logistics, trucking, construction, car washing and service vans
04
Expansion · Aminco Car Services 2017 · Kingdom of Aminco 2019

An interconnected business ecosystem

He did not want to establish isolated businesses. He wanted complementary operations that could support one another. Amin's approach moved beyond starting individual companies. He invested in complementary activities that could support one another operationally: trucking and logistics, construction, mobile car wash services, automotive service vans, and automotive care and service-centre operations.

The concept is a connected service-centre and logistics ecosystem. Logistics capability can support other businesses, service vans can deliver mobile automotive services, automotive care can sit alongside other service offerings, and shared resources and customer relationships create efficiencies and further opportunities.

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A business ecosystem concept: complementary operations that can share resources, customer relationships and opportunities. It is not a description of a single legal corporate structure.

Aminco mobile car wash technician in a high-visibility vest foaming a black car beside a white service van
Aminco Mobile Car Care: mobile car washing on location.

The operating businesses are Aminco Car Services, founded in 2017, and Kingdom of Aminco, founded in 2019.

See the business portfolio
05
Newer venture · Cairo first

Queen Sheba Honey: extending the portfolio into premium Yemeni products

Amin and his brother established a business relationship with one of the largest Yemeni honey distributors to develop a premium Yemeni honey brand. The focus is on sourcing some of Yemen's rarest and highest-quality Sidr honey and building a premium brand for the Egyptian market, starting in Cairo. Expanding distribution internationally is a longer-term ambition.

Queen Sheba Yemeni Sidr honey in a glass jar with a black and gold label, honeycomb and a wooden dipper
Queen Sheba Honey brand visual concept.

Beyond the businesses

Alongside the operating businesses, Amin holds investment interests, including a shareholding in STCO Group since January 2010, and competes internationally in tennis, a sport he took up in 2021 and now plays for Yemen in the Davis Cup. His family heritage, including his late grandfather Shaher Abdulhak, is part of the wider story.

What the journey shows

01Entrepreneurial initiative from an early age
02Strong commercial and operational experience
03Ability to identify inefficiencies and build solutions
04Reinvestment and expansion across complementary businesses
05An interconnected approach to business operations

Continue with the Coca-Cola career, the business portfolio or the full biography.